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Why AplusWealth pairs advisors with a real app, on one file

Start with a clear picture in minutes, then talk through your plan with an advisor. Here is what that gives your family, and how it compares with other ways of getting financial help in Canada.

Sample prices are illustrative, not quotes. The insurer sets the final price after its review.

Quick answer

Some options are quick but light on personal advice; others are personal but take longer to start. AplusWealth joins the two: the GetCovered app for a fast first picture, then our advisors to work through your plan with you.

On this page

What you get

The aim is a plan your whole family can understand: protected now, on track for later, and passed on the way you intend. Four things make that easier to reach.

  • A plan the whole family can follow

    Plain language, in English and Farsi.

  • Advisors on one file

    Both hold life insurance agent licences (LLQP), and one is also a CFP® professional.

  • A first picture in minutes

    Sample prices in the GetCovered app in minutes. An advisor contacts you within one business day.

  • Less effort on your side

    The app does the arithmetic, and your answers carry into the conversation, so you do not start over.

Access is the same for everyone. Only the complexity changes.

The speed of an app. The judgment of people you can call.

Some options lean toward speed, others toward people. Here is how the blend works.

Traditional planning firm

People who know your situation; start times and tool access vary by firm.

App or online service only

Quick to start; how much personal advice you get varies by service.

AplusWealth

The app gets you a first answer fast. Our advisors then work through your plan with you, and after the planning work you get access to professional planning software.

How it compares

Five common ways to get financial help in Canada, side by side. AplusWealth is first, and most cells in the other columns say “varies” because firms differ.

AplusWealth compared with four other kinds of financial help in Canada
FeatureAplusWealthBank branch advisorOnline quote websiteApp-only serviceTraditional advisor
Who works your fileBoth licensed advisors; financial planning done by our CFP® professionalVariesVariesVariesVaries
Credentials on the fileTwo licensed life insurance agents, one also a CFP® professionalVariesLicensed agents; planning credentials varyLicensed agents where insurance is sold; planning credentials varyVaries
Insurers comparedSeveral insurers we work withVariesVariesVariesVaries
Planning scopeSix areas; financial planning done by our CFP® professionalVariesVariesVariesVaries
Tools you can use yourselfGetCovered app, plus access to professional planning software after the planning workVariesVariesVariesVaries
Time to a first pictureMinutes in the app; an advisor within one business dayVariesVariesVariesVaries
LanguagesWebsite in English and FarsiVaries by branchVariesVariesVaries
Handoff to junior staffBoth advisors, with no handoff to junior staffVariesVariesNot applicableVaries

Comparison shows typical features of each kind of option in Canada. Individual firms differ. It is not a ranking.

Seven differences, in plain words

  • Credentials on the file

    Two licensed advisors on your file, one also a CFP® professional.

    Both hold the LLQP licence. Both arrange life and living-benefits insurance, and the CFP® professional brings the financial planning credential to the same file. The CFP® marks are internationally recognized; in Canada, FP Canada™ grants the right to use them to people who meet its requirements on an ongoing basis. Meet the advisors.

  • Attention per file

    Attention on your family, not only your policy numbers.

    Our advisors work together on each file, so they know your family’s situation as well as your policies.

  • Who works the file

    Working together on every file.

    Each advisor looks at the insurance side of every file, and the CFP® professional covers the savings, retirement and estate planning side, so something one of them might miss has a second pair of eyes.

  • Staying power

    The people you start with are the people who work your file.

    Your advisors work on your file from the first conversation, with no handoff to junior staff, and your notes stay on file, so what you told us at the start is still there at your next big change.

  • Scope

    A tax move shouldn’t quietly break your retirement. An insurance policy shouldn’t quietly break your budget.

    Insurance, savings, retirement and estate questions are looked at together, including how tax affects each one, so a change in one area is checked against the others. For tax filing or legal documents such as a will, you work with your accountant or lawyer.

  • Tool access

    “What happens if I retire at 62?” See the answer yourself.

    After the planning work, you get access to professional planning software. The GetCovered app is there whenever you want to try numbers on your own.

  • Keeping up with change

    Your family’s plan should move forward with time, not fall behind.

    Tax rules, benefits and families all change. A plan is meant to be reviewed as they do.

Questions about how it works

What does it mean to have advisors and an app together?

The GetCovered app gives you a first picture in minutes, including sample life insurance prices. An advisor then contacts you within one business day, sees the answers you gave, and works through the full picture with you, so you do not start from zero.

Who works on my file?

Our advisors hold life insurance licences, and one is also a CFP® professional who does the financial planning. They work together on your file from the first conversation onward.

Is the comparison table a ranking?

No. It shows typical features of each kind of option in Canada. Individual firms differ, and many do some of these things well.

Do I have to use the app to work with an advisor?

No. You can reach an advisor by phone or through the contact page, and say which language you prefer when you request a call. The app is there if you would like a first picture before you talk.

Can I see the planning software myself?

After the planning work, yes. You get access to professional planning software, so you can test questions such as “what happens if I retire at 62?” yourself.

Education only, not advice. This page describes how AplusWealth works and how typical options in Canada differ. For advice on your own situation, talk with a licensed advisor.

Photo of one of our two advisors, leftPhoto of one of our two advisors, right

Licensed advisors in Ontario and British Columbia.

Talk it through with a licensed advisor.

An advisor will contact you within one business day of your request.